News5 June – 2 July 2012
EcoSoluzions for Everyday Design | Exhibition | Musiikkitalo – Music Centre | Helsinki | Lotus by Giancarlo Zema in the Farnesina Design Collection
Lotus, the first modular system of eco-urban furniture design with photovoltaic technology and electric charging point, enters the prestigious Farnesina Design Collection. The project designed by the architect Giancarlo Zema for LumineXence in partnership with Tecnopali Group, will be shown in Helsinki, World Design Capital 2012, charging the electric motorcycle Elettra by Rondine Motor. The Farnesina Design Collection, supported by the Ministry of Economic Development and Ministry of Cultural Heritage and Activities, is a permanent exhibition held and hosted in the Farnesina premises of the Italian Ministry of Foreign Affairs in Rome. The aim of the exhibition is to showcase and communicate worldwide Italian design, symbol of Made in Italy, which represents a blend between industrial knowledge and creativity. From the 5th june to the 2nd july, 2012, ten projects: Ciussai by Stefano Ragaini and Giorgio Di Tullio for Ad Hoc; Tonda by Makio Hasuike & Co for Ifi; Wow by Renzo Piano and Pizzakobra by Ron Arad for iGuzzini; Leaf meter by Giorgio Di Tullio for Loccioni; Lotus by Giancarlo Zema for LumineXence; Volo by Alessandro Lenarda for Metalco; Cambiano by Paolo Pininfarina for Pininfarina; Elettra by Marco Nuccitelli for Rondine Motor; Table Riccio by Arturo Montanelli for Stone Italiana. Farnesina Design Collection is included within the framework of Helsinki World Design Capital 2012. The theme chosen for this edition of the exhibition is “EcoSolutions for Everyday Design” and it is perfectly suitable to the present need of using technology and innovation in order to create eco-compatible and eco-sustainable solutions aiming at preserving a better environment for the coming generations. Both Finland and Italy have strong design-driven companies: a meeting introduced by HE Alexander Stubb, Minister of Foreign Trade and European Affairs of Finland, will focus on how to take advantage of complementarities between Italy and Finland, strengthening their competitiveness in global markets. “Collezione Farnesina Design” is a propelling centre of initiatives meant to support and underline through design both creativity and Italian entrepreneurial capability. Chairman of the Scientific Committee of the Collection is Paolo Pininfarina, whose company stands as a real icon of worldwide design. The curators – Angelo Capasso and Renza Fornaroli – took care of the selection of works exhibited and of the valorisation of young designers: this is how the Collection becomes a benchmark and a concrete cultural, entrepreneurial and scientific bridge. Lately the exhibition has been hosted by the Olympic Games in Vancouver, the FIFA World Cup in South Africa and at the Kadir Has University in Instanbul, and will be showcased in London for the Olympic Games 2012.